Exclusive on Chapter TV: BMW designer Oliver Heilmer presents the new BMW iX3, the first production model of the »Neue Klasse«, unveiled on September 5, 2025 in Munich. In this design walkaround Oliver Heilmer — BMW‘s head of design for the »Neue Klasse« — highlights the exterior, defined by reduction to the essentials, precise lines, and a new light signature. He also introduces the interior with its clarity, sustainable materials and driver focus, before concluding with the BMW Panoramic iDrive featuring Panoramic Vision, 3D Head-Up Display and Central Display. Subscribe to Chapter TV for more in-depth design insights. Full article on the new BMW iX3: https://chapter.digital Chapters: 00:00 Intro 00:25 BMW iX3 Exterior Design 04:10 Interior & Materials 04:30 Panoramic iDrive Explained @BMW @BMWDeutschland